A Collaboration: Softechfy x Out Spoken Speakers

Softechfy’s Design & Development of OUTspoken’s Inclusive Digital Platform

We crafted a professional, inclusive, and scalable website for the UK’s first LGBTQ+ women and non-binary speakers bureau, helping them showcase their services and amplify their global impact.

Project Overview

OUTspoken Speakers Bureau is the UK’s first platform exclusively set up for LGBTQ+ women and non-binary individuals, offering one of the most diverse and in-depth ranges of motivational speakers, corporate trainers, business leaders, celebrities, storytellers, and DEI expert

Project Information

  • Client :

    Out Spoken Speakers

  • Industry :

    Corporate Events & Training

  • Services Provided :

    Website UI/UX Design

Technologies Used

Frontend :
HTML5, CSS3, JavaScript, Bootstrap
Backend :
ASP.NET MVC
Database :
MS SQL Server
Other Tools :
jQuery, SEO tools, Google Analytics
Decorative design element
OUTspoken Website Design

The Project Challenge.

Representation & Inclusivity

Visually and structurally reflecting the diversity and inclusivity of LGBTQ+ women and non-binary individuals.

Content Organization

Managing large amounts of speaker, trainer, and service details in an intuitive and user-friendly manner.

Versatile Services

Clearly communicating multiple offerings like speakers bureau, content curation, personal branding, and corporate training.

Scalability

Building a strong backend to easily manage speaker profiles, training programs, and event listings.

Professional Branding

Developing a premium yet approachable digital identity to position OUTspoken as a leading global bureau.

Community Engagement

Fostering interaction through features like event highlights and inquiry forms to connect with global audiences.

Our Solution

A 5-Step Digital Transformation Journey

1

Discovery & Strategy

We began by understanding OUTspoken’s mission, audience, and core values of representation and inclusivity. Through collaborative workshops and research, our team defined a clear digital strategy — one that balanced representation, professionalism, and scalability to help OUTspoken reach global audiences while staying true to their purpose.

2

Inclusive UI/UX Design

Our designers crafted a clean, responsive, and inclusive interface that celebrates diversity. We implemented an accessible color palette, balanced typography, and authentic imagery to ensure all users feel represented.

Inclusive UI/UX Design

Tools Used:

  • Figma
  • Bootstrap
  • Font Awesome
3

Scalable Web Development

We developed a high-performance website powered by modern frameworks to ensure reliability and flexibility. The backend was designed for scalability, allowing easy management of speakers, training modules, and events.

Technologies Used:

  • ASP.NET Core MVC / WordPress
  • HTML5
  • CSS3
  • JavaScript
  • SQL Server / MySQL
  • jQuery
4

Content Structuring & SEO Integration

We structured the website content to clearly present OUTspoken’s services — from speaker listings to corporate training and personal branding support. In parallel, SEO best practices and metadata optimization were applied to enhance visibility and improve discoverability on search engines.

Tools Used:

  • Google Analytics
  • SEO Optimization Tools
5

Testing, Launch & Empowerment

Before launch, we conducted extensive usability and performance testing to ensure accessibility, responsiveness, and stability across all devices. We also trained the OUTspoken team to independently manage updates, profiles, and events — creating long-term digital self-sufficiency.

Results & Impact

By building OUTspoken’s transformative digital presence, Softechfy delivered a robust platform that drives visibility, engagement, and global growth:

Boosted online visibility with a 70% increase in organic website traffic within 90 days and Top 5 rankings for high-intent keywords like “LGBTQ+ speakers UK” and “women keynote speakers bureau.”

Strengthened user engagement with a 45% rise in average session duration and a 35% reduction in bounce rate, reflecting better UX and retention.

Established an authentic and inclusive brand presence with a fully inclusive visual identity and accessible design, earning 95% positive feedback from focus groups.

Enabled scalable content management with a custom CMS, managing 100+ speaker profiles and event listings, reducing admin workload by 70%.

Enhanced accessibility and performance with 100% mobile responsiveness, page load times under 2 seconds, and full WCAG compliance.

Expanded global reach with visitors from 12+ countries, positioning OUTspoken as the UK’s leading LGBTQ+ women and non-binary speakers platform.

Through inclusive design, robust development, and strategic optimization, Softechfy transformed OUTspoken’s digital presence, driving visibility, engagement, and long-term global growth.

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